{"id":11340,"date":"2019-11-27T11:57:01","date_gmt":"2019-11-27T11:57:01","guid":{"rendered":"http:\/\/economiasa.com.br\/?p=11340"},"modified":"2019-11-27T11:57:01","modified_gmt":"2019-11-27T11:57:01","slug":"acao-figital-durante-black-friday-tera-desconto-de-ate-95-nos-shoppings-brmalls","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/acao-figital-durante-black-friday-tera-desconto-de-ate-95-nos-shoppings-brmalls\/","title":{"rendered":"A\u00e7\u00e3o \u201cfigital\u201d durante Black Friday ter\u00e1 desconto de at\u00e9 95% nos shoppings brMalls"},"content":{"rendered":"<h5 style=\"text-align: center;\"><em>Em parceria in\u00e9dita com a Consul, superofertas incluem cervejeiras a R$ 100,00 entre dezenas de grandes descontos<\/em><\/h5>\n<p style=\"text-align: right;\"><strong>POR: Bianca Baptista \u2013 Textual Comunica\u00e7\u00e3o\u00a0<\/strong><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline;\"><span class=\"normaltextrun\">Desconto \u00e9 bom e todo mundo gosta! Sabendo disso, os 27 shoppings da\u00a0<\/span><span class=\"spellingerror\">brMalls<\/span><span class=\"normaltextrun\">\u00a0no pa\u00eds v\u00e3o promover entre os dias 29\/11 e 01\/12, em parceria com a Consul: a Black Moedas \u2013 um verdadeiro game de realidade aumentada com ofertas imbat\u00edveis por meio de uma a\u00e7\u00e3o\u00a0<\/span><span class=\"spellingerror\">figital<\/span><span class=\"normaltextrun\">\u00a0(f\u00edsico-digital).\u00a0 Para a Black Friday desse ano, clientes poder\u00e3o viver a experi\u00eancia do mundo virtual e encontrar produtos com descontos que podem chegar a 95%. Dentre as promo\u00e7\u00f5es est\u00e3o cervejeiras a R$ 100 nos tr\u00eas shoppings, 200 tickets de estacionamento a R$ 1 no\u00a0<\/span><span class=\"spellingerror\">NorteShopping<\/span><span class=\"normaltextrun\">,\u00a0<\/span><span class=\"spellingerror\">Nespresso<\/span><span class=\"normaltextrun\">\u00a0a R$70 no Shopping Tijuca e diversos produtos com descontos de at\u00e9 95%.\u00a0<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">\u00a0<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">Para participar da Black Moedas no\u00a0<\/span><span class=\"spellingerror\"><b>NorteShopping<\/b><\/span><span class=\"normaltextrun\"><b>,<\/b>\u00a0o consumidor dever\u00e1 baixar o aplicativo de realidade aumentada\u00a0<b>Black Moedas\u00a0<\/b><\/span><span class=\"spellingerror\"><b>NorteShopping<\/b><\/span><span class=\"normaltextrun\">\u00a0desenvolvido para Android e IOS. Com a c\u00e2mera ser\u00e1 poss\u00edvel escanear 10 moedas que estar\u00e3o adesivadas pelos corredores, capturando descontos exclusivos nas lojas f\u00edsicas do shopping. O cliente ter\u00e1 op\u00e7\u00e3o de aceitar ou n\u00e3o a promo\u00e7\u00e3o que aparecer na tela. Se tiver interesse pelo item, a compra dever\u00e1 ser realizada em at\u00e9 60 minutos. Al\u00e9m de cervejeiras de\u00a0<\/span><span class=\"contextualspellingandgrammarerror\">a\u00a0 R<\/span><span class=\"normaltextrun\">$ 100,00, resultado da parceria com a Consul, estar\u00e3o dispon\u00edveis centenas de outros produtos que ser\u00e3o ativados aleatoriamente pelo app. Promotores estar\u00e3o pelo shopping para passar informa\u00e7\u00f5es e tirar d\u00favidas sobre a a\u00e7\u00e3o. O regulamento da a\u00e7\u00e3o pode ser acessado diretamente no site dos shoppings.<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">\u00a0<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">No\u00a0<b>Plaza Niter\u00f3i<\/b>, para participar basta baixar o app Black Moedas Plaza Niter\u00f3i dispon\u00edvel para Android e IOS. Atrav\u00e9s da c\u00e2mera, vai ser poss\u00edvel escanear diversas moedas e descontos como cervejeira Consul a R$100 e mais ofertas.<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">\u00a0<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">\u201cA parceria com a Consul refor\u00e7a o compromisso da\u00a0<\/span><span class=\"spellingerror\">brMalls<\/span><span class=\"normaltextrun\">\u00a0em oferecer muito mais que um ambiente para boas compras ao promover verdadeiras experi\u00eancias para os diversos perfis de clientes nos nossos shoppings.\u00a0 O varejo est\u00e1 retomando o seu crescimento e acreditamos que a\u00e7\u00f5es como essa s\u00e3o fundamentais para contribuirmos com a Black Friday e renovarmos nossa conex\u00e3o com um consumidor cada vez mais \u00e1vido por novidades e\u00a0<\/span><span class=\"spellingerror\">ultraconectado<\/span><span class=\"normaltextrun\">.\u201d diz F\u00e1bio Amorim, Diretor de Marketing & M\u00eddia da\u00a0<\/span><span class=\"spellingerror\">brMalls<\/span><span class=\"normaltextrun\">.<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">\u00a0<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">J\u00e1 no\u00a0<b>Shopping Tijuca<\/b>, os consumidores ter\u00e3o que baixar o novo app do shopping e entrar na aba de cupons para\u00a0conseguir\u00a0ofertas exclusivas no shopping com at\u00e9 95% de desconto. Para adquirir o desconto,\u00a0basta clicar no cupom desejado, ir\u00a0<\/span><span class=\"contextualspellingandgrammarerror\">na<\/span><span class=\"normaltextrun\">\u00a0loja f\u00edsica,\u00a0e\u00a0colocar o c\u00f3digo de valida\u00e7\u00e3o dispon\u00edvel no caixa da loja e realizar a compra normalmente. O novo aplicativo Shopping Tijuca vai estar dispon\u00edvel para plataformas Android e IOS e as mais de 100 ofertas presentes ser\u00e3o v\u00e1lidas por todo o final de semana ou at\u00e9 durarem os estoques como Cervejeira a R$100,\u00a0<\/span><span class=\"spellingerror\">Nespresso<\/span><span class=\"normaltextrun\">\u00a0a R$70, Aspirador vertical\u00a0<\/span><span class=\"spellingerror\">airspeed<\/span><span class=\"normaltextrun\">\u00a0R$60, al\u00e9m de outros de lojas como Adidas Original,\u00a0<\/span><span class=\"spellingerror\">Camicado<\/span><span class=\"normaltextrun\">, \u00d3ticas Diniz, Schutz e Casa da Bruxa.<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">\u00a0<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">O game Black Moedas e o novo app do Shopping Tijuca s\u00e3o as apostas da companhia para o momento oportuno que o varejo vive. A libera\u00e7\u00e3o programada dos saques de FGTS e adiantamento do 13\u00ba sal\u00e1rio v\u00eam contribuindo para estimular a economia. Segundo levantamento do Google Brasil, a expectativa \u00e9 que em 2019 o movimento de compras em lojas f\u00edsicas alcance pela primeira vez o realizado pela internet durante a Black Friday. De acordo com o Facebook Empresas, em evento sobre as tend\u00eancias para o varejo, a previs\u00e3o de impacto no mercado \u00e9 da ordem de R$ 3 bilh\u00f5es, 18% maior que em 2018.\u00a0<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\"><b>\u00a0<\/b><\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\"><b>Sobre a\u00a0<\/b><\/span><span class=\"spellingerror\"><b>brMalls<\/b><\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">A\u00a0<\/span><span class=\"spellingerror\">brMalls<\/span><span class=\"normaltextrun\">\u00a0\u00e9 refer\u00eancia no setor de varejo no Brasil, com participa\u00e7\u00e3o em 31 shoppings centers relevantes nas cinco regi\u00f5es do pa\u00eds.<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n<p class=\"paragraph\" style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; vertical-align: baseline; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow-wrap: break-word;\"><span class=\"normaltextrun\">Orientada pela inova\u00e7\u00e3o e com o prop\u00f3sito de transformar seus espa\u00e7os em destino de felicidade e oportunidade, a companhia busca promover \u2013 com um mix diversificado \u2013 a melhor experi\u00eancia ao consumidor e gerar resultados s\u00f3lidos e de longo prazo para lojistas e investidores.<\/span><span class=\"eop\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Em parceria in\u00e9dita com a Consul, superofertas incluem cervejeiras a R$ 100,00 entre dezenas de grandes descontos POR: Bianca Baptista \u2013 Textual&#8230;<\/p>\n","protected":false},"author":2,"featured_media":11341,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[128],"tags":[443,4467],"ppma_author":[13249],"class_list":{"0":"post-11340","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-novidades-s-a","8":"tag-black-friday","9":"tag-norteshopping"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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