{"id":20756,"date":"2020-11-04T17:41:54","date_gmt":"2020-11-04T17:41:54","guid":{"rendered":"http:\/\/economiasa.com.br\/?p=20756"},"modified":"2020-11-04T17:41:54","modified_gmt":"2020-11-04T17:41:54","slug":"farol-santander-recebe-desfile-e-projecao-mapeada-nos-25-anos-do-sao-paulo-fashion-week","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/farol-santander-recebe-desfile-e-projecao-mapeada-nos-25-anos-do-sao-paulo-fashion-week\/","title":{"rendered":"Farol Santander recebe desfile e proje\u00e7\u00e3o mapeada nos 25 anos do S\u00e3o Paulo Fashion Week"},"content":{"rendered":"<ul>\n<li><strong><em>Santander apresenta comemora\u00e7\u00f5es dos 25 anos do SPFW<\/em><\/strong><\/li>\n<li><strong><em>Edi\u00e7\u00e3o ser\u00e1 100% digital e incluir\u00e1 desfile de Alexandre\u00a0<\/em><\/strong><strong><em>Herchcovitch, que comemora seus 50 anos<\/em><\/strong><\/li>\n<\/ul>\n<p style=\"text-align: right;\"><strong>POR: MARRA COMUNICA\u00c7\u00c3O<\/strong><\/p>\n<p>O Farol Santander ser\u00e1 palco das comemora\u00e7\u00f5es dos 25 anos do SPFW com desfile em seu hall de entrada e proje\u00e7\u00f5es de fotos e v\u00eddeos em sua rec\u00e9m-restaurada fachada. A celebra\u00e7\u00e3o 100% digital, que ocorrer\u00e1 entre 4 e 8 de novembro, prev\u00ea mais de 500 conte\u00fados nos canais oficiais do SPFW, com proje\u00e7\u00f5es mapeadas em ag\u00eancias do Santander Brasil, que apresenta o evento.<\/p>\n<p>A abertura das comemora\u00e7\u00f5es ser\u00e1 realizada no dia 04 de novembro, \u00e0s 20h,\u00a0no Novo Vale do Anhangaba\u00fa, com proje\u00e7\u00f5es de imagens e v\u00eddeos do SPFW direto do Farol Santander. O inverso tamb\u00e9m ocorrer\u00e1, com proje\u00e7\u00f5es mapeadas que ser\u00e3o exibidas na fachada\u00a0(tombada pelo Condephaat \u2013 Conselho de Defesa do Patrim\u00f4nio Hist\u00f3rico)\u00a0do ic\u00f4nico edif\u00edcio.<\/p>\n<p>O Farol Santander tamb\u00e9m ser\u00e1 palco da grava\u00e7\u00e3o do desfile especial aos 50 anos do estilista\u00a0<strong>Alexandre Herchcovitch<\/strong>, que ser\u00e1 exibido no dia 05\/11, \u00e0s 19h30, pelas redes sociais do evento.<\/p>\n<p>As demais ativa\u00e7\u00f5es ser\u00e3o realizadas ao longo da semana do evento e prev\u00ea\u00a0mais de 500 conte\u00fados\u00a0nos canais oficiais do SPFW. Haver\u00e1 proje\u00e7\u00f5es mapeadas m\u00f3veis que circular\u00e3o pela cidade e que passar\u00e3o por algumas ag\u00eancias do Banco na capital. Tamb\u00e9m nas ag\u00eancias, as telas externas exibir\u00e3o conte\u00fados in\u00e9ditos sobre o SPFW.<\/p>\n<p><strong>Maior evento de<\/strong>\u00a0moda da Am\u00e9rica Latina e um dos mais importante do mundo, o SPFW precisou se adaptar para as comemora\u00e7\u00f5es de seus 25 anos de hist\u00f3ria. O que n\u00e3o mudou foi a parceria com o Santander Brasil, que manteve a tradi\u00e7\u00e3o do Farol Santander em receber os desfiles inaugurais do evento, assim como foi feito nas tr\u00eas \u00faltimas edi\u00e7\u00f5es (N46, N47 e N48), o que consolidou o centro cultural como um polo de discuss\u00e3o sobre moda, com uma agenda regular de encontros e debates com personalidades do setor.<\/p>\n<p>Associar a marca Santander aos principais eventos de Moda do Brasil, como SPFW, faz parte da estrat\u00e9gia de neg\u00f3cios e patroc\u00ednios do banco e\u00a0fortalece o\u00a0<strong>Santander<\/strong>\u00a0como o\u00a0<strong>Banco da Moda<\/strong>\u00a0no Brasil.<\/p>\n<p>O Santander investe na constru\u00e7\u00e3o de solu\u00e7\u00f5es financeiras para apoiar o segmento na realiza\u00e7\u00e3o dos neg\u00f3cios em toda a cadeia produtiva, desde costureiras, modistas e estilistas, at\u00e9 as grandes marcas da ind\u00fastria e com\u00e9rcios de vendas de roupas, cal\u00e7ados e acess\u00f3rios.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Santander apresenta comemora\u00e7\u00f5es dos 25 anos do SPFW Edi\u00e7\u00e3o ser\u00e1 100% digital e incluir\u00e1 desfile de Alexandre\u00a0Herchcovitch, que comemora seus 50 anos&#8230;<\/p>\n","protected":false},"author":2,"featured_media":20757,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1980],"tags":[6266,4021],"ppma_author":[13249],"class_list":{"0":"post-20756","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-moda","8":"tag-farol-santander","9":"tag-spfw"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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