{"id":2421,"date":"2019-03-07T13:56:42","date_gmt":"2019-03-07T13:56:42","guid":{"rendered":"http:\/\/economiasa.com.br\/?p=2421"},"modified":"2019-03-07T13:56:42","modified_gmt":"2019-03-07T13:56:42","slug":"ana-leao-vai-comandar-a-isobar-em-sao-paulo","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/ana-leao-vai-comandar-a-isobar-em-sao-paulo\/","title":{"rendered":"Ana Le\u00e3o vai comandar a Isobar em S\u00e3o Paulo"},"content":{"rendered":"<h5 style=\"text-align: center;\">Com Abel Reis, CEO da opera\u00e7\u00e3o Latam da ag\u00eancia e da DAN Brasil, executiva traz experi\u00eancia como head de opera\u00e7\u00f5es do hub para a GM<\/h5>\n<p style=\"text-align: right;\"><strong>POR: Meio&Mensagem<\/strong><\/p>\n<p class=\"selectionShareable\">A promo\u00e7\u00e3o de Ana Le\u00e3o \u00e9 fruto de uma mexida na Isobar que come\u00e7ou em fevereiro de 2019, quando o ent\u00e3o CEO da ag\u00eancia, Rodrigo Andrade, deixou a Dentsu Aegis Network. Na sequ\u00eancia, o grupo decidiu tornar independentes as opera\u00e7\u00f5es da Isobar em S\u00e3o Paulo e Bras\u00edlia, ambas respondendo diretamente a Abel Reis, que \u00e9 CEO de DAN Brasil e Isobar Latam. Enquanto Ana assume o comando do escrit\u00f3rio paulista, a opera\u00e7\u00e3o brasiliense segue sob a gest\u00e3o de Eliel Allebrandt, a frente da unidade de neg\u00f3cios desde a \u00e9poca da Ag\u00eanciaClick Bras\u00edlia, da qual foi um dos s\u00f3cios fundadores em 2000.<\/p>\n<p class=\"selectionShareable\">Com mais de 20 anos de carreira publicit\u00e1ria, Ana Le\u00e3o j\u00e1 atua h\u00e1 quatro anos na Dentsu Aegis Network, onde ocupava a posi\u00e7\u00e3o de head de opera\u00e7\u00f5es do hub para a GM, uma opera\u00e7\u00e3o exclusiva para a montadora e integrada com Isobar e NBS.\u00a0\u201cVejo a Isobar como uma extraordin\u00e1ria oportunidade de desenvolver clientes e pessoas com a mesma efici\u00eancia com que atuamos em GM. Nossa ambi\u00e7\u00e3o \u00e9 sempre entregar resultados de neg\u00f3cios, colaborar e antecipar os desafios das marcas e suas ind\u00fastrias\u201d, explica Ana Le\u00e3o.<\/p>\n<p class=\"selectionShareable\">Essa \u00e9 uma novidade dentro da s\u00e9rie de mudan\u00e7as que tem acontecido na Dentsu Aegis Network nos \u00faltimos meses. Al\u00e9m da sa\u00edda de Rodrigo Andrade e a divis\u00e3o das opera\u00e7\u00f5es de S\u00e3o Paulo e Bras\u00edlia, em outubro Andr\u00e9 Lima e Roberto Tourinho assumiram a copresid\u00eancia da NBS. Cyd Alvarez, que presidiu a ag\u00eancia por 16 anos, passou a responder como chairman da opera\u00e7\u00e3o.\u00a0\u201cNossa vantagem competitiva \u00e9 sustentada por nossa cultura, estrat\u00e9gia e, principalmente, talentos. E Ana Le\u00e3o \u00e9 uma lideran\u00e7a consolidada dentro da DAN,\u00a0com not\u00f3ria compet\u00eancia para gerir uma opera\u00e7\u00e3o importante como a Isobar e disciplinas fundamentais para o novo momento do marketing e da comunica\u00e7\u00e3o\u201d, afirma Abel Reis.<\/p>\n<p class=\"selectionShareable\"><em>Imagem de topo\u00a0rawpixel\/\u00a0Unsplash<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Com Abel Reis, CEO da opera\u00e7\u00e3o Latam da ag\u00eancia e da DAN Brasil, executiva traz experi\u00eancia como head de opera\u00e7\u00f5es do hub&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2422,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[1305,76,1306,1307,1308,1309,1310,1311],"ppma_author":[13249],"class_list":{"0":"post-2421","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-moeda-forte","8":"tag-ana-leao","9":"tag-ceo","10":"tag-dan-brasil","11":"tag-dentsu-aegis-network","12":"tag-gm","13":"tag-isobar-latam","14":"tag-latam","15":"tag-nbs"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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