{"id":29023,"date":"2021-06-20T14:00:33","date_gmt":"2021-06-20T14:00:33","guid":{"rendered":"http:\/\/economiasa.com.br\/?p=29023"},"modified":"2021-06-20T14:00:33","modified_gmt":"2021-06-20T14:00:33","slug":"sandra-chayo-e-entrevistada-no-show-business","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/sandra-chayo-e-entrevistada-no-show-business\/","title":{"rendered":"Sandra Chayo \u00e9 entrevistada no Show Business"},"content":{"rendered":"<p style=\"text-align: center;\"><strong>Executiva conduz a marca Hope, l\u00edder no mercado de lingeries<\/strong><\/p>\n<p style=\"text-align: right;\"><strong>POR: grupodoria<\/strong><\/p>\n<p>A s\u00f3cia e diretora do Grupo Hope, Sandra Chayo, \u00e9 a entrevistada da jornalista Sonia Racy, no Show Business, neste domingo (20), ap\u00f3s o Canal Livre, na Band. A executiva fala sobre as perspectivas do setor de moda e estilo, e analisa o crescimento e desafios do e-commerce.<\/p>\n<p>Sandra conduziu o reposicionamento da marca Hope, que focou em estilo, comunica\u00e7\u00e3o e tecnologia na \u00faltima d\u00e9cada. A executiva tamb\u00e9m participou do desenvolvimento e da cria\u00e7\u00e3o de um dos primeiros ecossistemas e-commerce no Brasil.<\/p>\n<p>Atualmente, Sandra Chayo \u00e9 respons\u00e1vel por tr\u00eas marcas do grupo: de lingeries (Hope), Resort (praia e fitness) e Bonjour (linha comercializada por meio de cat\u00e1logos). A empresa foi fundada pelo pai dela, Nissim Hara, h\u00e1 mais de meio s\u00e9culo.<\/p>\n<p><em>O Show Business vai ao ar pela Band para todo o pa\u00eds, na madrugada de domingo para segunda-feira, logo ap\u00f3s o Canal Livre, no BandNews e na Band Internacional. Na TV Vila Velha tem reprise aos s\u00e1bados \u00e0s 19h, quartas e sextas-feiras \u00e0s 16h. Na Alpha Channel TV (canal 22 \u2013 TV Alphaville), \u00e0s quartas e s\u00e1bados, \u00e0s 22h. O programa tamb\u00e9m est\u00e1 dispon\u00edvel, na \u00edntegra, em v\u00eddeo e em formato podcast no portal <a href=\"https:\/\/ytieseresrelaxe.i-mpr.com\/link.php?code=bDpodHRwcyUzQSUyRiUyRmxpZGVyLmluYyUyRjo5Nzk0ODAwMDpsdWNpYW5hQGVjb25vbWlhc2EuY29tLmJyOjM1ZGYxNQ==\" target=\"_blank\" rel=\"noopener noreferrer\"> L\u00cdDER.INC<\/a><\/em><a href=\"https:\/\/ytieseresrelaxe.i-mpr.com\/link.php?code=bDpodHRwcyUzQSUyRiUyRmxpZGVyLmluYyUyRjo5Nzk0ODAwMDpsdWNpYW5hQGVjb25vbWlhc2EuY29tLmJyOjM1ZGYxNQ==\" target=\"_blank\" rel=\"noopener noreferrer\"><em> .<\/em> <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Executiva conduz a marca Hope, l\u00edder no mercado de lingeries POR: grupodoria A s\u00f3cia e diretora do Grupo Hope, Sandra Chayo, \u00e9&#8230;<\/p>\n","protected":false},"author":2,"featured_media":29024,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1980],"tags":[8280],"ppma_author":[],"class_list":{"0":"post-29023","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-moda","8":"tag-sandra-chayo"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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