{"id":34392,"date":"2021-10-26T19:25:41","date_gmt":"2021-10-26T19:25:41","guid":{"rendered":"https:\/\/economiasa.com.br\/?p=34392"},"modified":"2021-10-26T19:25:41","modified_gmt":"2021-10-26T19:25:41","slug":"o-comercio-fisico-vai-acabar","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/","title":{"rendered":"O com\u00e9rcio f\u00edsico vai acabar?"},"content":{"rendered":"<p style=\"text-align: right;\"><strong>POR Francine Catel\u00e3o<\/strong><\/p>\n<div>\u00c9 fato que as compras online est\u00e3o cada vez mais pr\u00f3ximas do consumidor. O fechamento das lojas e a impossibilidade de se deslocar para fazer compras aceleraram ainda mais esse processo, que j\u00e1 vinha em alta e foi intensificado com o isolamento social. No ano passado, o\u00a0faturamento do e-commerce teve alta de 41%, conforme o levantamento da Webshoppers (Ebit\/Nielsen & Bexs Banco)<\/p>\n<\/div>\n<div>Notadamente o varejo est\u00e1 mais tecnol\u00f3gico, as pesquisas j\u00e1 haviam apontado essa tend\u00eancia, que cresceu significativamente nos \u00faltimos meses, certamente em fun\u00e7\u00e3o da pandemia, que imp\u00f4s o fechamento de todo o com\u00e9rcio. No ano passado, 69% dos varejistas investiam em transforma\u00e7\u00e3o digital, em mar\u00e7o deste ano esse n\u00famero subiu para 90%, conforme aponta o estudo Transforma\u00e7\u00e3o Digital no Varejo, da SBVC \u2013\u00a0Sociedade Brasileira de Varejo e Consumo.\u00a0Isso \u00e9 positivo, pois garante que empresas de todos os portes se destaquem no mercado, afinal, um neg\u00f3cio que ocupa uma garagem, por exemplo, estando no online pode atender clientes de qualquer parte do pa\u00eds, ou do mundo, com praticamente a mesma agilidade daquela companhia com um gigante parque industrial.<\/p>\n<\/div>\n<div>Nesse cen\u00e1rio de \u201ciguais\u201d vai se destacar quem oferecer\u00a0melhores experi\u00eancias, tanto para o consumidor, quanto para o parceiro vendedor. O consumidor quer facilidades em suas compras; qualidade do produto; navega\u00e7\u00e3o f\u00e1cil, intuitiva; agilidade na entrega; experi\u00eancias diferentes e, dentre outros, bom relacionamento, antes, durante e depois da compra.<\/p>\n<\/div>\n<div>Na outra ponta, quem procura um site para vender seus produtos tamb\u00e9m precisa de facilidades que passam pela exposi\u00e7\u00e3o do produto; integra\u00e7\u00e3o de seu estoque com o site; baixos custos; ferramentas de e-commerce, como estrutura\u00e7\u00e3o e chat e, dentre outras possibilidades, mailing de poss\u00edveis compradores.<\/p>\n<\/div>\n<div>Tudo isso torna a experi\u00eancia de compra online, para quem compra e para quem vende, quase irresist\u00edvel, agora, respondendo a minha pergunta:\u00a0o com\u00e9rcio f\u00edsico vai acabar? Mesmo diante desse cen\u00e1rio, penso que n\u00e3o,\u00a0acredito na for\u00e7a que a loja f\u00edsica e a loja online possuem juntas. Apesar de tudo o que elenquei, dando ampla vantagem para o neg\u00f3cio online, a loja f\u00edsica tem um ponto muito importante a seu favor: a experi\u00eancia sensorial e o relacionamento humanizado que n\u00e3o se tem na loja online assim, acredito que num futuro bem pr\u00f3ximo, os donos de lojas, de todos os segmentos, atuar\u00e3o com vendas presenciais e online.<\/p>\n<\/div>\n<div>Francine Catel\u00e3o\u00a0\u00e9 CCO \u2013 Desenvolvimento do Cliente do houpa!,\u00a0startup de compra e venda de roupas em atacado via plataforma e aplicativo para o mercado de moda atacadista brasileiro.<\/div>\n<div><\/div>\n<div>Cr\u00e9dito: divulga\u00e7\u00e3o<\/div>\n","protected":false},"excerpt":{"rendered":"<p>POR Francine Catel\u00e3o \u00c9 fato que as compras online est\u00e3o cada vez mais pr\u00f3ximas do consumidor. O fechamento das lojas e a&#8230;<\/p>\n","protected":false},"author":2,"featured_media":34393,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2017],"tags":[9314],"ppma_author":[13249],"class_list":{"0":"post-34392","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-informacoes","8":"tag-comercio-fisico"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>O com\u00e9rcio f\u00edsico vai acabar? - Economia S\/A<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O com\u00e9rcio f\u00edsico vai acabar? - Economia S\/A\" \/>\n<meta property=\"og:description\" content=\"POR Francine Catel\u00e3o \u00c9 fato que as compras online est\u00e3o cada vez mais pr\u00f3ximas do consumidor. O fechamento das lojas e a...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/\" \/>\n<meta property=\"og:site_name\" content=\"Economia S\/A\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-26T19:25:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"852\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"HERNANE OLIVEIRA\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"HERNANE OLIVEIRA\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/\"},\"author\":{\"name\":\"HERNANE OLIVEIRA\",\"@id\":\"https:\/\/economiasa.com.br\/blog\/#\/schema\/person\/6def2515a5d11b1de9cbbbe9ebe10f75\"},\"headline\":\"O com\u00e9rcio f\u00edsico vai acabar?\",\"datePublished\":\"2021-10-26T19:25:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/\"},\"wordCount\":459,\"image\":{\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg\",\"keywords\":[\"com\u00e9rcio f\u00edsico\"],\"articleSection\":[\"Informa\u00e7\u00f5es\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/\",\"url\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/\",\"name\":\"O com\u00e9rcio f\u00edsico vai acabar? - Economia S\/A\",\"isPartOf\":{\"@id\":\"https:\/\/economiasa.com.br\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg\",\"datePublished\":\"2021-10-26T19:25:41+00:00\",\"author\":{\"@id\":\"https:\/\/economiasa.com.br\/blog\/#\/schema\/person\/6def2515a5d11b1de9cbbbe9ebe10f75\"},\"breadcrumb\":{\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#primaryimage\",\"url\":\"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg\",\"contentUrl\":\"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg\",\"width\":1280,\"height\":852},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/economiasa.com.br\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"O com\u00e9rcio f\u00edsico vai acabar?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/economiasa.com.br\/blog\/#website\",\"url\":\"https:\/\/economiasa.com.br\/blog\/\",\"name\":\"Economia S\/A\",\"description\":\"Ler faz bem para os neg\u00f3cios\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/economiasa.com.br\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/economiasa.com.br\/blog\/#\/schema\/person\/6def2515a5d11b1de9cbbbe9ebe10f75\",\"name\":\"HERNANE OLIVEIRA\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/c290b4eb705b462fb1dd4e17118536ede2cd1b474c4afd747ea5c1f3575f7d36?s=96&d=mm&r=gdd85e7e876e7982efaa99829b18cd37e\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c290b4eb705b462fb1dd4e17118536ede2cd1b474c4afd747ea5c1f3575f7d36?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c290b4eb705b462fb1dd4e17118536ede2cd1b474c4afd747ea5c1f3575f7d36?s=96&d=mm&r=g\",\"caption\":\"HERNANE OLIVEIRA\"},\"url\":\"https:\/\/economiasa.com.br\/blog\/author\/hernane\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"O com\u00e9rcio f\u00edsico vai acabar? - Economia S\/A","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/","og_locale":"pt_BR","og_type":"article","og_title":"O com\u00e9rcio f\u00edsico vai acabar? - Economia S\/A","og_description":"POR Francine Catel\u00e3o \u00c9 fato que as compras online est\u00e3o cada vez mais pr\u00f3ximas do consumidor. O fechamento das lojas e a...","og_url":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/","og_site_name":"Economia S\/A","article_published_time":"2021-10-26T19:25:41+00:00","og_image":[{"width":1280,"height":852,"url":"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg","type":"image\/jpeg"}],"author":"HERNANE OLIVEIRA","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"HERNANE OLIVEIRA","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#article","isPartOf":{"@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/"},"author":{"name":"HERNANE OLIVEIRA","@id":"https:\/\/economiasa.com.br\/blog\/#\/schema\/person\/6def2515a5d11b1de9cbbbe9ebe10f75"},"headline":"O com\u00e9rcio f\u00edsico vai acabar?","datePublished":"2021-10-26T19:25:41+00:00","mainEntityOfPage":{"@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/"},"wordCount":459,"image":{"@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#primaryimage"},"thumbnailUrl":"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg","keywords":["com\u00e9rcio f\u00edsico"],"articleSection":["Informa\u00e7\u00f5es"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/","url":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/","name":"O com\u00e9rcio f\u00edsico vai acabar? - Economia S\/A","isPartOf":{"@id":"https:\/\/economiasa.com.br\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#primaryimage"},"image":{"@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#primaryimage"},"thumbnailUrl":"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg","datePublished":"2021-10-26T19:25:41+00:00","author":{"@id":"https:\/\/economiasa.com.br\/blog\/#\/schema\/person\/6def2515a5d11b1de9cbbbe9ebe10f75"},"breadcrumb":{"@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#primaryimage","url":"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg","contentUrl":"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2021\/10\/1AM4MTY4MmOyJmLt92YuE2chlWbv52bjVGQh5WYpNWdspDM0MzNycTM2IzM6cWZwpmL39GbmNTOlJjMygDZ3QDNhVWZ5YDO0ETYmdDO1gjZwETYzAjRyUSYzAjRyUSM4kjNGJTJwcDMx8VL0ETLfpTM_Easy-Resize.com_.jpg","width":1280,"height":852},{"@type":"BreadcrumbList","@id":"https:\/\/economiasa.com.br\/blog\/o-comercio-fisico-vai-acabar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/economiasa.com.br\/blog\/"},{"@type":"ListItem","position":2,"name":"O com\u00e9rcio f\u00edsico vai acabar?"}]},{"@type":"WebSite","@id":"https:\/\/economiasa.com.br\/blog\/#website","url":"https:\/\/economiasa.com.br\/blog\/","name":"Economia S\/A","description":"Ler faz bem para os neg\u00f3cios","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/economiasa.com.br\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/economiasa.com.br\/blog\/#\/schema\/person\/6def2515a5d11b1de9cbbbe9ebe10f75","name":"HERNANE OLIVEIRA","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/c290b4eb705b462fb1dd4e17118536ede2cd1b474c4afd747ea5c1f3575f7d36?s=96&d=mm&r=gdd85e7e876e7982efaa99829b18cd37e","url":"https:\/\/secure.gravatar.com\/avatar\/c290b4eb705b462fb1dd4e17118536ede2cd1b474c4afd747ea5c1f3575f7d36?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c290b4eb705b462fb1dd4e17118536ede2cd1b474c4afd747ea5c1f3575f7d36?s=96&d=mm&r=g","caption":"HERNANE OLIVEIRA"},"url":"https:\/\/economiasa.com.br\/blog\/author\/hernane\/"}]}},"authors":[{"term_id":13249,"user_id":2,"is_guest":0,"slug":"hernane","display_name":"HERNANE OLIVEIRA","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/c290b4eb705b462fb1dd4e17118536ede2cd1b474c4afd747ea5c1f3575f7d36?s=96&d=mm&r=g","0":null,"1":"","2":"","3":"","4":"","5":"","6":"","7":"","8":""}],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/posts\/34392","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/comments?post=34392"}],"version-history":[{"count":0,"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/posts\/34392\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/media\/34393"}],"wp:attachment":[{"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/media?parent=34392"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/categories?post=34392"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/tags?post=34392"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/economiasa.com.br\/blog\/wp-json\/wp\/v2\/ppma_author?post=34392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}