{"id":35939,"date":"2021-11-27T19:47:11","date_gmt":"2021-11-27T19:47:11","guid":{"rendered":"https:\/\/economiasa.com.br\/?p=35939"},"modified":"2021-11-27T19:47:11","modified_gmt":"2021-11-27T19:47:11","slug":"week-tudoooo-anuncia-temporada-de-black-friday-da-aliansce-sonae","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/week-tudoooo-anuncia-temporada-de-black-friday-da-aliansce-sonae\/","title":{"rendered":"Week Tudoooo! anuncia temporada de Black Friday da Aliansce Sonae"},"content":{"rendered":"<div>\n<p style=\"text-align: right;\"><strong>POR: Canal a Comunica\u00e7\u00e3o<\/strong><\/p>\n<p class=\"v1x_x_x_x_x_x_MsoNormal\">A Aliansce Sonae, maior administradora de shoppings do pa\u00eds, se prepara para a Black Week \u2013 principal semana de ofertas do ano com a campanha \u201cWeek Tudoooo! \u2013 um exagero de descontos\u201d. At\u00e9 o dia 28 de novembro os consumidores encontrar\u00e3o no Shopping Grande Rio, Via Parque Shopping, Recreio Shopping e Passeio Shopping descontos imperd\u00edveis em segmentos como vestu\u00e1rio, eletr\u00f4nicos e eletrodom\u00e9sticos.<\/p>\n<\/div>\n<div>\n<p class=\"v1x_x_x_x_x_x_MsoNormal\">Com pegada bem humorada e seguindo a linguagem de m\u00eddias sociais, a campanha refor\u00e7a que a Black Week \u00e9 uma grande oportunidade para o consumidor encontrar as melhores ofertas, com descontos em uma grande variedade de produtos. Dispon\u00edveis nas lojas f\u00edsicas e tamb\u00e9m no ambiente digital, as promo\u00e7\u00f5es abrem a temporada de compras para o Natal.<\/p>\n<\/div>\n<div>\n<p class=\"v1x_x_x_x_x_x_MsoNormal\">Al\u00e9m das ofertas, o p\u00fablico vai encontrar espa\u00e7os interativos nos shoppings com \u00e1reas instagram\u00e1veis que trazem a identidade visual da campanha. Al\u00e9m de um design arrojado, a comunica\u00e7\u00e3o on e offline faz alus\u00e3o \u00e0s telas de celulares e traz frases divertidas que comunicam o festival de descontos.<\/p>\n<\/div>\n<div>\n<p class=\"v1x_x_x_x_x_x_MsoNormal\">Novidade no ano passado, as op\u00e7\u00f5es de compra online e de retirada a partir de sistemas como drive-thru e arm\u00e1rios inteligentes continuam dispon\u00edveis para os clientes que preferem acessar os shoppings de forma virtual com conforto e comodidade. As vitrines virtuais estar\u00e3o dispon\u00edveis nos sites e redes sociais dos empreendimentos.<\/p>\n<\/div>\n<div>\n<p class=\"v1x_x_x_x_x_x_MsoNormal\">\u201cMantivemos o formato h\u00edbrido de fazer compras, mas acreditamos que nesta Black Friday muitas pessoas v\u00e3o optar pelas compras presenciais, para reviver a experi\u00eancia de explorar a ampla variedade de produtos que s\u00f3 um shopping oferece. Buscamos, para os ambientes f\u00edsico e digital, formatos cada vez mais confort\u00e1veis e inovadores, com foco em elevar o padr\u00e3o da experi\u00eancia phygital do consumidor\u201d, destaca Ana Paula Niemeyer, diretora de marketing da Aliansce Sonae.<\/p>\n<\/div>\n<div>\n<p class=\"v1x_x_x_x_x_x_MsoNormal\">Participam da a\u00e7\u00e3o o Shopping Grande Rio, Via Parque Shopping, Recreio Shopping e Passeio Shopping.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>POR: Canal a Comunica\u00e7\u00e3o A Aliansce Sonae, maior administradora de shoppings do pa\u00eds, se prepara para a Black Week \u2013 principal semana&#8230;<\/p>\n","protected":false},"author":2,"featured_media":35940,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8806],"tags":[3523],"ppma_author":[13249],"class_list":{"0":"post-35939","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-vendas","8":"tag-aliansce-sonae"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Week Tudoooo! 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