{"id":39887,"date":"2022-03-16T12:49:21","date_gmt":"2022-03-16T12:49:21","guid":{"rendered":"https:\/\/economiasa.com.br\/?p=39887"},"modified":"2022-03-16T12:49:21","modified_gmt":"2022-03-16T12:49:21","slug":"como-o-5g-podera-auxiliar-na-automacao-da-industria-e-de-setores-de-base","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/como-o-5g-podera-auxiliar-na-automacao-da-industria-e-de-setores-de-base\/","title":{"rendered":"Como o 5G poder\u00e1 auxiliar na automa\u00e7\u00e3o da ind\u00fastria e de setores de base"},"content":{"rendered":"

*Por Fernando Moulin,\u00a0<\/i>Business\u00a0Partner\u00a0da<\/span>\u00a0Sponsorb, professor\u00a0e<\/span>\u00a0e<\/span>specialista\u00a0e<\/span>m neg\u00f3cios, transforma\u00e7\u00e3o<\/span>\u00a0digital\u00a0e<\/span>\u00a0e<\/span>xperi\u00eancia do cliente<\/span><\/i><\/strong><\/p>\n

E<\/span>m 2022,\u00a0o<\/span>\u00a0Brasil vai\u00a0e<\/span>ntrar finalmente\u00a0na<\/span>\u00a0e<\/span>ra do\u00a05G<\/span>. No fim\u00a0de<\/span>\u00a02021, a Anatel realizou a licita\u00e7\u00e3o<\/span>\u00a0do novo padr\u00e3o<\/span>\u00a0de<\/span>\u00a0tecnologia com muito mais velocidade\u00a0e<\/span>\u00a0recursos que promete revolucionar a forma\u00a0como<\/span>\u00a0interagimos\u00a0e<\/span>\u00a0fazemos neg\u00f3cios. A licita\u00e7\u00e3o<\/span>\u00a0da<\/span>s\u00a0e<\/span>mpresas que poder\u00e3o<\/span>\u00a0o<\/span>perar\u00a0o<\/span>\u00a05G<\/span>\u00a0o<\/span>corrida\u00a0e<\/span>m novembro nos\u00a0de<\/span>u um mapa\u00a0e<\/span>\u00a0cronogramas\u00a0de<\/span>\u00a0quando\u00a0o<\/span>\u00a0mesmo\u00a0e<\/span>star\u00e1,\u00a0e<\/span>fetivamente, no cotidiano brasileiro, com as primeiras\u00a0o<\/span>pera\u00e7\u00f5e<\/span>s, iniciando\u00a0e<\/span>m meados do ano.\u00a0O<\/span>\u00a0tecnologia n\u00e3o<\/span>\u00a0representa apenas um aumento\u00a0de<\/span>\u00a0velocidade;\u00a0e<\/span>le vai al\u00e9m.<\/p>\n

\u00a0<\/p>\n

Se a pot\u00eancia do 4G \u00e9\u00a0de<\/span>\u00a025 Mbps, a do\u00a05G<\/span>\u00a0poder\u00e1 chegar a at\u00e9 10 Gbps. Segundo\u00a0o<\/span>\u00a0IDC,\u00a0o<\/span>\u00a0volume\u00a0de<\/span>\u00a0da<\/span>dos criados, capturados, copiados\u00a0e<\/span>\u00a0consumidos ao redor do mundo saltou mais\u00a0de<\/span>\u00a0400% nos \u00faltimos cinco anos (pr\u00e9-5G<\/span>), atingindo 79 zettabytes (n\u00famero 1 seguido\u00a0de<\/span>\u00a021 zeros \u00e0 direita) ao final\u00a0de<\/span>\u00a02021. Para que se tenha uma melhor ideia do que isso significa, todas as palavras faladas pelos seres humanos\u00a0e<\/span>m todos\u00a0o<\/span>s idiomas ao longo\u00a0de<\/span>\u00a0um ano\u00a0e<\/span>quivalem a mais\u00a0o<\/span>u menos 5\u00a0e<\/span>xabytes \u2013 um volume\u00a0e<\/span>quivalente a 0,006%\u00a0de<\/span>ste total. Portanto,\u00a0o<\/span>\u00a05G<\/span>\u00a0vem para ajudar tamb\u00e9m nesse compartilhamento\u00a0de<\/span>\u00a0da<\/span>dos\u00a0e<\/span>\u00a0informa\u00e7\u00f5e<\/span>s cada vez maior\u00a0e<\/span>m todo\u00a0o<\/span>\u00a0mundo, que certamente impactar\u00e1 a ind\u00fastria fortemente.<\/p>\n

\u00a0<\/p>\n

A pergunta que fica agora \u00e9\u00a0como<\/span>\u00a0e<\/span>ssa tecnologia vai mudar a ind\u00fastria\u00a0e<\/span>\u00a0seus processos.\u00a0E<\/span>stamos no in\u00edcio\u00a0de<\/span>\u00a0uma nova\u00a0e<\/span>ra\u00a0da<\/span>\u00a0sociedade, a chamada sociedade 5.0,\u00a0o<\/span>nde a tecnologia\u00a0e<\/span>st\u00e1 trazendo para a vida real\u00a0o<\/span>\u00a0que s\u00f3 v\u00edamos\u00a0e<\/span>m filmes.\u00a0E<\/span>xemplo disso s\u00e3o<\/span>\u00a0as cidades inteligentes\u00a0como<\/span>\u00a0a Woven City, que\u00a0e<\/span>st\u00e1 sendo criada pela Toyota no Jap\u00e3o<\/span>,\u00a0como<\/span>\u00a0seu presidente Akio Toyoda anunciou\u00a0na<\/span>\u00a0CES (Consumer\u00a0E<\/span>letronics Show)\u00a0de<\/span>\u00a02021,\u00a0o<\/span>nde casas j\u00e1 ser\u00e3o<\/span>\u00a0constru\u00edda<\/span>s com sensores\u00a0de<\/span>\u00a0intelig\u00eancia artificial para facilitar a vida\u00a0da<\/span>s pessoas.<\/p>\n

\u00a0<\/p>\n

Sensores ser\u00e3o<\/span>\u00a0adotados\u00a0e<\/span>m\u00a0e<\/span>scala cada vez mais massiva\u00a0e<\/span>\u00a0permitir\u00e3o<\/span>\u00a0a ado\u00e7\u00e3o<\/span>\u00a0de<\/span>\u00a0solu\u00e7\u00f5e<\/span>s\u00a0de<\/span>\u00a0monitoramento\u00a0e<\/span>\u00a0gest\u00e3o<\/span>\u00a0de<\/span>\u00a0da<\/span>dos\u00a0e<\/span>m tempo real ao longo\u00a0de<\/span>\u00a0todas as cadeias produtivas. Tecnologias para simula\u00e7\u00e3o<\/span>\u00a0de<\/span>\u00a0processos\u00a0industria<\/span>is perigosos\u00a0e<\/span>\u00a0que hoje s\u00e3o<\/span>\u00a0e<\/span>xtremamente custosas, ser\u00e3o<\/span>\u00a0substitu\u00edda<\/span>s cada vez mais por solu\u00e7\u00f5e<\/span>s\u00a0de<\/span>\u00a0realidade virtual\u00a0como<\/span>\u00a0o<\/span>s\u00a0digital twins\u00a0<\/i>(g\u00eameos digitais), que permitir\u00e3o<\/span>\u00a0a tomada\u00a0de<\/span>\u00a0de<\/span>cis\u00f5e<\/span>s\u00a0e<\/span>m ambiente digital com custos significativamente menores.<\/p>\n

\u00a0<\/p>\n

E<\/span>stamos vendo\u00a0na<\/span>scer agora um conjunto\u00a0de<\/span>\u00a0solu\u00e7\u00f5e<\/span>s que,\u00a0da<\/span>qui\u00a0de<\/span>z anos, ser\u00e1 t\u00e3o<\/span>\u00a0comum\u00a0como<\/span>\u00a0ver as pessoas atualmente interagindo\u00a0e<\/span>ntre si por chamadas\u00a0de<\/span>\u00a0videoconfer\u00eancia. A hiperconex\u00e3o<\/span>\u00a0\u00e9\u00a0o<\/span>\u00a0e<\/span>lo\u00a0e<\/span>ntre tudo isso, que tem no\u00a05G<\/span>\u00a0sua plataforma principal\u00a0e<\/span>\u00a0mexe\u00a0na<\/span>\u00a0sociedade\u00a0como<\/span>\u00a0um todo. A acelera\u00e7\u00e3o<\/span>\u00a0digital\u00a0o<\/span>corrida durante a pandemia potencializou solu\u00e7\u00f5e<\/span>s que ir\u00e3o<\/span>\u00a0beneficiar a sociedade,\u00a0como<\/span>\u00a0o<\/span>s novos modelos\u00a0de<\/span>\u00a0neg\u00f3cio\u00a0de<\/span>\u00a0setores<\/span>\u00a0como<\/span>\u00a0financeiro, constru\u00e7\u00e3o<\/span>\u00a0civil\u00a0e<\/span>\u00a0sa\u00fade<\/span>.<\/p>\n

\u00a0<\/p>\n

A crise\u00a0de<\/span>\u00a0o<\/span>ferta\u00a0o<\/span>riunda do per\u00edo<\/span>do inicial\u00a0da<\/span>\u00a0pandemia\u00a0e<\/span>\u00a0seus\u00a0lockdowns<\/i>, que gerou impactos\u00a0e<\/span>con\u00f4micos\u00a0e<\/span>\u00a0infla\u00e7\u00e3o<\/span>\u00a0e<\/span>m todo\u00a0o<\/span>\u00a0mundo a partir dos gargalos produtivos\u00a0e<\/span>\u00a0e<\/span>feitos-chicote\u00a0e<\/span>m diversas cadeias\u00a0de<\/span>\u00a0suprimentos globais integradas, provavelmente seria minimizada se houvesse uma maior integra\u00e7\u00e3o<\/span>\u00a0e<\/span>\u00a0sensoriza\u00e7\u00e3o<\/span>, tanto dos produtores quanto dos modais log\u00edsticos, por\u00a0e<\/span>xemplo. Ainda hoje, processos associados \u00e0 log\u00edstica portu\u00e1ria\u00a0o<\/span>u mesmo rodovi\u00e1ria,\u00a0e<\/span>m grande parte do mundo, carecem\u00a0de<\/span>\u00a0acompanhamento\u00a0e<\/span>m tempo real com informa\u00e7\u00f5e<\/span>s\u00a0e<\/span>\u00a0pain\u00e9is\u00a0de<\/span>\u00a0visualiza\u00e7\u00e3o<\/span>\u00a0robustos\u00a0e<\/span>\u00a0e<\/span>m n\u00edvel granular\u00a0de<\/span>\u00a0de<\/span>talhe. Tudo isto ser\u00e1 vi\u00e1vel\u00a0e<\/span>conomicamente\u00a0e<\/span>\u00a0promover\u00e1 uma nova fronteira\u00a0de<\/span>\u00a0transforma\u00e7\u00e3o<\/span>\u00a0com a chegada dos sensores\u00a0de<\/span>\u00a0internet\u00a0da<\/span>s coisas integradas \u00e0s redes\u00a05G<\/span>.<\/p>\n

\u00a0<\/p>\n

Por fim, com a chegada do\u00a05G<\/span>,\u00a0de<\/span>vemos\u00a0e<\/span>sperar uma potencializa\u00e7\u00e3o<\/span>\u00a0de<\/span>\u00a0todas as techs (e<\/span>mpresas\u00a0de<\/span>\u00a0tecnologia\u00a0e<\/span>specializadas\u00a0e<\/span>m um segmento\u00a0e<\/span>con\u00f4mico\u00a0e<\/span>spec\u00edfico), inclusive as construtechs.\u00a0E<\/span>mpregando um sistema construtivo param\u00e9trico, que utiliza algoritmos para criar padr\u00f5e<\/span>s\u00a0e<\/span>m softwares\u00a0e<\/span>specializados, as construtoras\u00a0e<\/span>st\u00e3o<\/span>\u00a0come\u00e7ando a reduzir valores\u00a0e<\/span>m\u00a0o<\/span>r\u00e7amentos\u00a0e<\/span>\u00a0e<\/span>vitar gastos\u00a0de<\/span>snecess\u00e1rios. Acredito que mesmo neste setor, bastante tradicional,\u00a0o<\/span>\u00a05G<\/span>\u00a0poder\u00e1 ajudar\u00a0na<\/span>\u00a0implementa\u00e7\u00e3o<\/span>\u00a0de<\/span>\u00a0solu\u00e7\u00f5e<\/span>s\u00a0de<\/span>\u00a0manufatura mais r\u00e1pida\u00a0e<\/span>\u00a0e<\/span>m\u00a0e<\/span>scala. Teremos\u00a0o<\/span>\u00a0advento\u00a0de<\/span>\u00a0inova\u00e7\u00f5e<\/span>s\u00a0como<\/span>\u00a0constru\u00e7\u00e3o<\/span>\u00a0de<\/span>\u00a0casas\u00a0e<\/span>m menos\u00a0de<\/span>\u00a020 dias, n\u00e3o<\/span>\u00a0apenas com a manipula\u00e7\u00e3o<\/span>\u00a0da<\/span>s plantas por meio\u00a0de<\/span>sses softwares, mas tamb\u00e9m\u00a0na<\/span>\u00a0produ\u00e7\u00e3o<\/span>\u00a0do material\u00a0e<\/span>m impressoras 3D, por\u00a0e<\/span>xemplo,\u00a0o<\/span>u projetos revolucion\u00e1rios constru\u00eddos colaborativamente\u00a0e<\/span>\u00a0e<\/span>m tempo real por projetistas\u00a0e<\/span>m todo\u00a0o<\/span>\u00a0mundo.<\/p>\n

\u00a0<\/p>\n

E<\/span>sta revolu\u00e7\u00e3o<\/span>\u00a0e<\/span>st\u00e1 somente come\u00e7ando \u2013 mas\u00a0e<\/span>la ser\u00e1 muito maior do que talvez sejamos atualmente capazes\u00a0de<\/span>\u00a0perceber.<\/p>\n

\u00a0<\/p>\n

*Fernando Moulin \u00e9 Business\u00a0Partner\u00a0da<\/span>\u00a0Sponsorb, consultoria boutique\u00a0de<\/span>\u00a0business performance, professor\u00a0e<\/span>\u00a0e<\/span>specialista\u00a0e<\/span>m neg\u00f3cios, transforma\u00e7\u00e3o<\/span>\u00a0digital\u00a0e<\/span>\u00a0e<\/span>xperi\u00eancia do cliente.\u00a0E<\/span>-mail:\u00a0<\/i>fernando.moulin@sponsorb.com.br<\/i><\/a><\/p>\n

\u00a0<\/p>\n

Sobre Fernando Moulin\u00a0<\/u><\/b>\u00a0<\/u><\/b><\/p>\n

Na<\/span>tural\u00a0de<\/span>\u00a0Volta Redonda (RJ), Fernando Moulin \u00e9 um dos principais\u00a0e<\/span>specialistas brasileiros\u00a0e<\/span>m transforma\u00e7\u00e3o<\/span>\u00a0digital, inova\u00e7\u00e3o<\/span>\u00a0e<\/span>\u00a0gest\u00e3o<\/span>\u00a0da<\/span>\u00a0e<\/span>xperi\u00eancia do cliente, al\u00e9m\u00a0de<\/span>\u00a0ser um dos pioneiros do Marketing Digital\/CRM no pa\u00eds. Graduado\u00a0e<\/span>m\u00a0E<\/span>ngenharia Qu\u00edmica pela Unicamp, possui MBA\u00a0E<\/span>xecutivo Internacional pela FIA-USP\u00a0e<\/span>\u00a0realizou cursos\u00a0de<\/span>\u00a0marketing\u00a0e<\/span>\u00a0neg\u00f3cios\u00a0e<\/span>m diversas institui\u00e7\u00f5e<\/span>s internacionais,\u00a0como<\/span>\u00a0Kellogg\/NorthWestern (E<\/span>stados Unidos), INSEAD (Fran\u00e7a), Cambridge (Reino Unido)\u00a0e<\/span>\u00a0Lingnan University (China). Possui mais\u00a0de<\/span>\u00a020 anos\u00a0de<\/span>\u00a0e<\/span>xperi\u00eancia\u00a0como<\/span>\u00a0e<\/span>xecutivo\u00a0e<\/span>m grandes\u00a0o<\/span>rganiza\u00e7\u00f5e<\/span>s,\u00a0como<\/span>\u00a0Telef\u00f4nica\/Vivo, Cyrela, Nokia, P\u00e3o<\/span>\u00a0de<\/span>\u00a0A\u00e7\u00facar, Claro, Citibank,\u00a0e<\/span>ntre\u00a0o<\/span>utros. Co-fundador\u00a0da<\/span>\u00a0Malbec Angels, mentor\u00a0de<\/span>\u00a0startups\u00a0e<\/span>\u00a0advisor\u00a0e<\/span>strat\u00e9gico, tamb\u00e9m \u00e9 palestrante profissional\u00a0e<\/span>\u00a0professor\u00a0de<\/span>\u00a0disciplinas ligadas a suas \u00e1reas\u00a0de<\/span>\u00a0e<\/span>xpertise\u00a0e<\/span>m institui\u00e7\u00f5e<\/span>s\u00a0como<\/span>\u00a0a\u00a0E<\/span>SPM,\u00a0o<\/span>\u00a0INSPER\u00a0e<\/span>\u00a0a Live University, al\u00e9m\u00a0de<\/span>\u00a0ser colunista\u00a0de<\/span>\u00a0diversos ve\u00edculos importantes\u00a0de<\/span>\u00a0m\u00eddia\u00a0e<\/span>\u00a0jurado\u00a0de<\/span>\u00a0diversas premia\u00e7\u00f5e<\/span>s\u00a0de<\/span>\u00a0mercado. Atualmente, \u00e9 Partner\u00a0da<\/span>\u00a0Sponsorb, consultoria boutique\u00a0de<\/span>\u00a0business performance. Mais informa\u00e7\u00f5e<\/span>s, acesse:\u00a0www.linkedin.com\/in\/fernandomoulin\/<\/span><\/a><\/span>\u00a0o<\/span>u veja a palestra no TEDxSP:\u00a0https:\/\/www.youtube.com\/watch?v=6tUJuZopcsA<\/span><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

*Por Fernando Moulin,\u00a0Business\u00a0Partner\u00a0da\u00a0Sponsorb, professor\u00a0e\u00a0especialista\u00a0em neg\u00f3cios, transforma\u00e7\u00e3o\u00a0digital\u00a0e\u00a0experi\u00eancia do cliente Em 2022,\u00a0o\u00a0Brasil vai\u00a0entrar finalmente\u00a0na\u00a0era do\u00a05G. No fim\u00a0de\u00a02021, a Anatel realizou a licita\u00e7\u00e3o\u00a0do novo padr\u00e3o\u00a0de\u00a0tecnologia…<\/p>\n","protected":false},"author":2,"featured_media":39888,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1970],"tags":[7162,10318],"ppma_author":[13249],"class_list":{"0":"post-39887","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tecnologia","8":"tag-5g","9":"tag-automacao-da-industria"},"yoast_head":"\nComo o 5G poder\u00e1 auxiliar na automa\u00e7\u00e3o da ind\u00fastria e de setores de base - Economia S\/A<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/economiasa.com.br\/blog\/como-o-5g-podera-auxiliar-na-automacao-da-industria-e-de-setores-de-base\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Como o 5G poder\u00e1 auxiliar na automa\u00e7\u00e3o da ind\u00fastria e de setores de base - Economia S\/A\" \/>\n<meta property=\"og:description\" content=\"*Por Fernando Moulin,\u00a0Business\u00a0Partner\u00a0da\u00a0Sponsorb, professor\u00a0e\u00a0especialista\u00a0em neg\u00f3cios, transforma\u00e7\u00e3o\u00a0digital\u00a0e\u00a0experi\u00eancia do cliente Em 2022,\u00a0o\u00a0Brasil vai\u00a0entrar finalmente\u00a0na\u00a0era do\u00a05G. 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