{"id":65477,"date":"2025-07-24T15:31:12","date_gmt":"2025-07-24T18:31:12","guid":{"rendered":"https:\/\/economiasa.com.br\/blog\/?p=65477"},"modified":"2025-07-24T15:31:13","modified_gmt":"2025-07-24T18:31:13","slug":"city-express-by-marriott-chega-ao-nordeste-em-grande-plano-de-expansao","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/city-express-by-marriott-chega-ao-nordeste-em-grande-plano-de-expansao\/","title":{"rendered":"City Express by Marriott chega ao Nordeste em grande plano de expans\u00e3o"},"content":{"rendered":"\n
\"Foto
Foto por divulga\u00e7\u00e3o\nExecutivos da Marriott International e da F\u00e1brica de Hot\u00e9is<\/figcaption><\/figure>\n\n\n\n

A Marriott International e a F\u00e1brica de Hot\u00e9is anunciaram uma importante parceria para a expans\u00e3o estrat\u00e9gica da bandeira City Express by Marriott no Brasil, marcando a estreia da marca no pa\u00eds. Com um investimento total de mais de R$ 1 bilh\u00e3o, o acordo de longo prazo prev\u00ea a inaugura\u00e7\u00e3o de 30 propriedades hoteleiras no Nordeste ao longo dos pr\u00f3ximos 15 anos.<\/p>\n\n\n\n

No \u00faltimo dia 15, as empresas firmaram a assinatura dos primeiros sete hot\u00e9is da marca City Express by Marriott no Brasil, celebrada em uma cerim\u00f4nia no The Westin Porto de Galinhas, com a presen\u00e7a de autoridades locais e representantes da F\u00e1brica de Hot\u00e9is, da Marriott International e de empresas parceiras.<\/p>\n\n\n\n

As sete novas propriedades contribuir\u00e3o com mais de 750 quartos em destinos de alto crescimento no Nordeste, como o Complexo Industrial Portu\u00e1rio de Suape e Porto de Galinhas, com abertura at\u00e9 2028. No in\u00edcio do mesmo ano, a marca tamb\u00e9m planeja expandir para as cidades de Natal e Fortaleza. Estes empreendimentos ser\u00e3o acompanhados por hot\u00e9is na \u00e1rea costeira de Cabo de Santo Agostinho e outras regi\u00f5es, com inaugura\u00e7\u00e3o prevista para 2029.<\/p>\n\n\n\n

Assim como o The Westin Porto de Galinhas e o rec\u00e9m-anunciado The Westin Jo\u00e3o Pessoa, as novas propriedades City Express ter\u00e3o design assinado pelo est\u00fadio de arquitetura DPA, do argentino Daniel Piana. A execu\u00e7\u00e3o ficar\u00e1 a cargo da Casa Orange, incorporadora especializada em empreendimentos imobili\u00e1rios de alto padr\u00e3o.<\/p>\n\n\n\n

City Express: midscale acess\u00edvel<\/strong><\/p>\n\n\n\n

Desde 2023, a Marriott International \u00e9 detentora da marca City Express, aquisi\u00e7\u00e3o que marcou a entrada oficial da gigante hoteleira no segmento midscale acess\u00edvel. Existem mais de 150 hot\u00e9is City Express pelo mundo, com forte presen\u00e7a em pa\u00edses como M\u00e9xico, Chile, Col\u00f4mbia e Costa Rica. A Marriott tem planos para expandir a marca principalmente nos Estados Unidos, no Canad\u00e1 e, agora, no Brasil, cujo mercado de hospitalidade segue em r\u00e1pido crescimento.<\/p>\n\n\n\n

A bandeira City Express by Marriott busca oferecer para viajantes a neg\u00f3cios e a lazer uma combina\u00e7\u00e3o perfeita de hospitalidade e conveni\u00eancia, com servi\u00e7os eficientes, boa localiza\u00e7\u00e3o e um estilo funcional. Tem como p\u00fablico-alvo o cliente que busca acomoda\u00e7\u00f5es acess\u00edveis sem abrir m\u00e3o da qualidade e da confian\u00e7a associadas a uma grande marca global como a Marriott.<\/p>\n\n\n\n

Para atender a diferentes necessidades e segmentos de viajantes, a City Express by Marriott \u00e9 acompanhada pelas marcas City Express Plus by Marriott (premium), City Express Suites by Marriott (estadias de longa dura\u00e7\u00e3o), City Express Junior by Marriott (econ\u00f4mico) e City Centro by Marriott (lifestyle). Cada propriedade oferece instala\u00e7\u00f5es modernas e confort\u00e1veis, com quartos bem equipados. Al\u00e9m disso, a marca est\u00e1 totalmente integrada ao programa de fidelidade Marriott Bonvoy.<\/p>\n","protected":false},"excerpt":{"rendered":"

A Marriott International e a F\u00e1brica de Hot\u00e9is anunciaram uma importante parceria para a expans\u00e3o estrat\u00e9gica da bandeira City Express by Marriott…<\/p>\n","protected":false},"author":13,"featured_media":65478,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1973,101],"tags":[],"ppma_author":[],"class_list":{"0":"post-65477","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-eventos","8":"category-negocios"},"yoast_head":"\nCity Express by Marriott chega ao Nordeste em grande plano de expans\u00e3o - Economia S\/A<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/economiasa.com.br\/blog\/city-express-by-marriott-chega-ao-nordeste-em-grande-plano-de-expansao\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"City Express by Marriott chega ao Nordeste em grande plano de expans\u00e3o - 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