{"id":67728,"date":"2025-08-25T18:28:51","date_gmt":"2025-08-25T21:28:51","guid":{"rendered":"https:\/\/economiasa.com.br\/blog\/?p=67728"},"modified":"2025-08-25T18:28:52","modified_gmt":"2025-08-25T21:28:52","slug":"alvaro-guillermo-no-architects-connect-by-viva-decora-pinterest","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/alvaro-guillermo-no-architects-connect-by-viva-decora-pinterest\/","title":{"rendered":"Alvaro Guillermo no Architects Connect by Viva Decora &amp; Pinterest"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/economiasa.com.br\/blog\/wp-content\/uploads\/2025\/08\/22e1503bfb7c7bbe81a058aaff45b7fb_medium.jpg\" alt=\"Alvaro Guillermo\nFoto: Marcela Barros\" class=\"wp-image-67729\" style=\"width:399px;height:auto\"\/><figcaption class=\"wp-element-caption\">Alvaro Guillermo\nFoto: Marcela Barros<\/figcaption><\/figure>\n\n\n\n<p><em>O evento online acontece em 27 de Agosto, com inscri\u00e7\u00f5es gratuitas, oferecendo insights sobre tend\u00eancias e evolu\u00e7\u00e3o do design brasileiro.<\/em><\/p>\n\n\n\n<p><strong>S\u00e3o Paulo, 25 de agosto de 2025<\/strong>\u00a0\u2013\u00a0<strong>Alvaro Guillermo<\/strong>\u00a0foi convidado para participar do\u00a0<em>Architects Connect by Viva Decora & Pinterest<\/em>, no pr\u00f3ximo\u00a0\u00a0<strong>27 de agosto (quarta-feira)<\/strong>,\u00a0 onde falar\u00e1 sobre a \u201c<em>Maturidade do design no Brasil<\/em>\u201d. O evento reunir\u00e1 profissionais inspiradores da \u00e1rea, que v\u00e3o conversar e debater com um olhar criativo sobre as principais tem\u00e1ticas da ind\u00fastria de arquitetura e design.\u00a0<\/p>\n\n\n\n<p>O evento online ocorrer\u00e1 nos dias 26 e 27 de agosto e contar\u00e1 com sess\u00f5es educacionais, que ajudam arquitetos, designers e criadores de conte\u00fado a produzirem materiais de alta qualidade para o Pinterest.\u00a0<strong>Alvaro Guillermo<\/strong>\u00a0trar\u00e1 sua vis\u00e3o sobre como o design brasileiro evoluiu, consolidando-se como refer\u00eancia internacional e refletindo tend\u00eancias atuais da arquitetura e decora\u00e7\u00e3o.\u00a0<\/p>\n\n\n\n<p>O\u00a0<em>Viva Decora<\/em>, maior plataforma de decora\u00e7\u00e3o e arquitetura da Am\u00e9rica Latina, firmou uma parceria in\u00e9dita com o\u00a0<em>Pinterest<\/em>, celebrando o reconhecimento conquistado no Pinterest Create Awards, na categoria\u00a0<em>Melhor Inspira\u00e7\u00e3o<\/em>. Para marcar este momento, nasce o Talk Architects Connect, com uma s\u00e9rie de rodas de conversa reunindo mentes criativas e influentes do design de interiores, arquitetura e decora\u00e7\u00e3o. Entre os participantes est\u00e3o:\u00a0<strong>Duda Senna, Cris Paola, \u00c1lvaro Guillermo, Rodrigo Ohtake, entre outros<\/strong>.\u00a0<\/p>\n\n\n\n<p><strong>Servi\u00e7os<\/strong>\u00a0<\/p>\n\n\n\n<p><strong>Architects Connect by Viva Decora & Pinterest<\/strong>\u00a0<\/p>\n\n\n\n<p><strong>Data da presen\u00e7a do Alvaro Guillermo:\u00a0<\/strong>27\/08 (quarta-feira)\u00a0<br><strong>Formato:\u00a0<\/strong>Online\u00a0<\/p>\n\n\n\n<p><strong>Link para inscri\u00e7\u00e3o (Gratuito):<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSeJDUDDADZWMcnHqShY6erW4JFrbc8GUBob3HvVMNVHtXnO3w\/viewform\">https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSeJDUDDADZWMcnHqShY6erW4JFrbc8GUBob3HvVMNVHtXnO3w\/viewform<\/a><\/p>\n\n\n\n<p><strong>Sobre Alvaro Guillermo<\/strong>\u00a0<\/p>\n\n\n\n<p><strong>Alvaro Guillermo<\/strong>\u00a0\u00e9 diretor da\u00a0<em>Mais Grupo<\/em>, autor de livros sobre design e branding e uma das maiores refer\u00eancias em design estrat\u00e9gico no Brasil. Reconhecido por sua vis\u00e3o inovadora, atua como consultor em posicionamento de marcas no mercado de alto padr\u00e3o, ajudando empresas a compreenderem e se adaptarem \u00e0s transforma\u00e7\u00f5es do consumo contempor\u00e2neo.\u00a0<\/p>\n\n\n\n<p>Pioneiro em estudos de comportamento do consumidor, foi professor do\u00a0<em>MBA<\/em>\u00a0em\u00a0<em>Ci\u00eancias do Consumo<\/em>\u00a0da\u00a0<strong>ESPM\/SP<\/strong>\u00a0e consultor do\u00a0<strong>Programa Brasileiro de Design<\/strong>, contribuindo para a forma\u00e7\u00e3o de profissionais e empresas em busca de diferencia\u00e7\u00e3o e relev\u00e2ncia.\u00a0<\/p>\n\n\n\n<p>Com ampla experi\u00eancia em tend\u00eancias de consumo, economia criativa e inova\u00e7\u00e3o,\u00a0<strong>Alvaro Guillermo<\/strong>\u00a0desenvolve estrat\u00e9gias que unem design, branding e cultura para construir marcas s\u00f3lidas, aspiracionais e alinhadas \u00e0s expectativas do p\u00fablico de luxo.\u00a0Al\u00e9m disso, oferece\u00a0<strong>palestras, workshops\u00a0<\/strong>e<strong>\u00a0consultorias<\/strong>, compartilhando sua expertise com empresas e profissionais que desejam aprofundar seus conhecimentos sobre\u00a0<strong>branding, consumo de alto padr\u00e3o<\/strong>\u00a0e<strong>\u00a0mercado de luxo<\/strong>.\u00a0<\/p>\n\n\n\n<p>Sua trajet\u00f3ria combina pr\u00e1tica de mercado e pesquisa acad\u00eamica, tornando-o uma voz de autoridade quando o assunto \u00e9 estrat\u00e9gia de marca e consumo de alto padr\u00e3o no Brasil.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O evento online acontece em 27 de Agosto, com inscri\u00e7\u00f5es gratuitas, oferecendo insights sobre tend\u00eancias e evolu\u00e7\u00e3o do design brasileiro. S\u00e3o Paulo,&#8230;<\/p>\n","protected":false},"author":30,"featured_media":67729,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1973],"tags":[],"ppma_author":[],"class_list":{"0":"post-67728","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-eventos"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alvaro Guillermo no Architects Connect by Viva Decora &amp; Pinterest - Economia S\/A<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/economiasa.com.br\/blog\/alvaro-guillermo-no-architects-connect-by-viva-decora-pinterest\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alvaro Guillermo no Architects Connect by Viva Decora &amp; Pinterest - Economia S\/A\" \/>\n<meta property=\"og:description\" content=\"O evento online acontece em 27 de Agosto, com inscri\u00e7\u00f5es gratuitas, oferecendo insights sobre tend\u00eancias e evolu\u00e7\u00e3o do design brasileiro. 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