{"id":74943,"date":"2026-01-21T16:48:40","date_gmt":"2026-01-21T19:48:40","guid":{"rendered":"https:\/\/economiasa.com.br\/blog\/?p=74943"},"modified":"2026-01-21T16:48:41","modified_gmt":"2026-01-21T19:48:41","slug":"tracan-e-new-irrigacao-se-unem-para-fortalecer-o-cenario-da-irrigacao-no-interior-de-sao-paulo-e-mato-grosso-do-sul","status":"publish","type":"post","link":"https:\/\/economiasa.com.br\/blog\/tracan-e-new-irrigacao-se-unem-para-fortalecer-o-cenario-da-irrigacao-no-interior-de-sao-paulo-e-mato-grosso-do-sul\/","title":{"rendered":"Tracan e New Irriga\u00e7\u00e3o se unem para fortalecer o cen\u00e1rio da irriga\u00e7\u00e3o no interior de S\u00e3o Paulo e Mato Grosso do Sul"},"content":{"rendered":"\n<p><em>A nova empresa Tracnew ser\u00e1 a distribuidora dos produtos Lindsay, especializada tecnologia de irriga\u00e7\u00e3o<\/em><\/p>\n\n\n\n<p>A Tracan, especializada em m\u00e1quinas agr\u00edcolas e consolidada no mercado de cana de a\u00e7\u00facar se une \u00e0 New Irriga\u00e7\u00e3o, que fornece sistemas de irriga\u00e7\u00e3o, para fundar a TracNew, uma nova empresa que ser\u00e1 uma das distribuidoras dos produtos Lindsay, l\u00edder mundial em solu\u00e7\u00f5es de irriga\u00e7\u00e3o para o agroneg\u00f3cio.<\/p>\n\n\n\n<p>\u201cQueremos unir a tecnologia Lindsay,\u00a0<s>a<\/s>\u00a0o conhecimento de mercado da New Irriga\u00e7\u00e3o e o DNA em p\u00f3s-venda da Tracan para transformar a inova\u00e7\u00e3o em ganho de produtividade real para o produtor, atendendo de ponta a ponta todas as suas necessidades em projetos de irriga\u00e7\u00e3o. Oferecemos, assim, a solu\u00e7\u00e3o completa para nossos clientes\u201d, destaca Cristiano Trevizam, diretor comercial e marketing da Lindsay.<\/p>\n\n\n\n<p>O executivo ressalta que a empresa tem buscado estabelecer parcerias s\u00f3lidas com distribuidores conhecidos e j\u00e1 estabelecidos em suas regi\u00f5es, buscando fortalecer a confian\u00e7a com clientes antigos e chegar a novos mercados. Uma das metas da nova empresa \u00e9 ampliar a utiliza\u00e7\u00e3o de solu\u00e7\u00f5es de irriga\u00e7\u00e3o para o setor sucroenerg\u00e9tico. O plantio e a colheita da cana de a\u00e7\u00facar est\u00e1 entre as maiores especialidades da Tracan, que atua com gr\u00e3os, citricultura, caf\u00e9 e outras culturas.<\/p>\n\n\n\n<p>\u00a0\u201cTemos um grande envolvimento com o agro e a nossa principal miss\u00e3o \u00e9 ajudar o setor a continuar evoluindo. Queremos irrigar mais no Brasil e, com a TracNew, a gente d\u00e1 mais um importante passo neste sentido. O agro precisa disso e, a partir de agora, n\u00f3s vamos juntos com a Lindsay alcan\u00e7ar este objetivo\u201d, afirmou Artur Monassi, fundador\u00a0do\u00a0Grupo\u00a0Tracan.<\/p>\n\n\n\n<p>\u201cCom o lan\u00e7amento da TracNew e o contrato firmado com a Lindsay, ampliamos nossa cobertura e chegamos a uma nova regi\u00e3o com ainda mais tecnologia, qualidade e seguran\u00e7a para o produtor rural\u201d, disse Rafael Sotero, s\u00f3cio-administrador da New Irriga\u00e7\u00e3o e\u00a0TRACNEW.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A nova empresa Tracnew ser\u00e1 a distribuidora dos produtos Lindsay, especializada tecnologia de irriga\u00e7\u00e3o A Tracan, especializada em m\u00e1quinas agr\u00edcolas e consolidada&#8230;<\/p>\n","protected":false},"author":30,"featured_media":74944,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10190],"tags":[],"ppma_author":[13239],"class_list":{"0":"post-74943","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-agricultura"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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